by Bona Kim and Azure qian
We are comparing the experience of searching plumbers. First, we thought of comparing experience of two search engines such as Google and Bing.
However, we thought it might be much more interesting to compare recommendation/ search sites such as Yelp.
YELP

PROS:
You can search through map / location based search
Various filtering options
Can easily see the average customer rating
CONS:
No search by serving locations
Plumbing category inside plumbing category
In terms of category, what it means home service and contractors was confusing
Elocalplumbers.com

PROS:
Simple and clear UX in terms of the top search bar.
The blue color makes the users to feel the site is reliable.
Claim in the front page saying The nation’s #1 plumbers directory.
CONS:
No customer rating or reviews
It’s clear to have two icons on the left that says “have plumbers contact you” and “Live help”
Might be more noise to have resources and related categories
Big advertisement of feature business is another noise.
Have sort button but no options to choose.
Have Plumbers Contact You is underlined and not obvious whether it’s clickable. (View categories area as well)
No need to put view phone button. They can just show the phone number in the front.
When you first get the search result, you don’t see the essencial information right away such as phone number, serving areas or address.